Written by: 0xjs@金财经
"Of The People, By The People, For The People" is the most famous speech by US President Lincoln.
“Of the people, by the people, for the people” is the slogan of Dr. Sun Yat-sen’s Three People’s Principles.
Once these ideas were proposed, they firmly occupied the people's minds.
In the encryption industry, the same is true for "user sovereignty and community ownership". Crypto projects that do not consider users and communities due to various factors such as first-mover advantage will encounter challenges sooner or later.
In the past two days of decline, Usual, a stablecoin protocol targeting USDT/USDC, performed well and attracted the attention of the crypto community.
What is Usual?According to official documents, Usual is a secure and decentralized fiat stablecoin issuer that aggregates growing RWA tokens (mainly tokenized) from Hashnote, BlackRock, Ondo, Mountain Protocol, M^0, etc. U.S. Treasury bonds), converting them into permissionless, on-chain verifiable, composable stablecoins USD0. And redistribute ownership and governance rights through the governance token USUAL.
It can be summed up in one sentence, Usual wants to make Tether on the chain.
Usual targets two key issues of USDT/USDC: user ownership and bank bankruptcy risk.
1. User ownership. USDT and USDC are the two largest stablecoins by market capitalization, with USDT having a market capitalization of over US$140 billion and USDC having a market capitalization of over US$42 billion. According to data disclosed by Tether, the USDT issuer, Tether’s annual profits in 2024 can reach US$10 billion. Circle's annual profits can reach $3 billion. However, all the profits generated by the assets provided by these crypto users were taken away by Tether and Circle, and the users did not have any rights. Usual will not privatize the profits generated by USDT and USDC like Tether and Circle, but will redistribute power and benefits to the community (Of The People, By The People, For The People). 100% of the revenue from the Usual protocol flows into the treasury, 90% of which is distributed to the community through governance tokens.
2. Bank bankruptcy risk. A large part of USDT and USDC is guaranteed by commercial banks. This part brings security and stability risks due to banks' partial reserves. Usual has introduced a new stablecoin issuance method. The underlying assets of its stablecoin are 100% collateralized by short-term U.S. Treasury bonds. It is not linked to the traditional banking system and is far away from the risk of bank bankruptcy.
Usual mainly targets the two gaps of Tether/Circle.
In other words, Usual can be described as a "vampire" attack on USDT/USDC, just like Sushi's "vampire" attack on Uniswap in the DeFi Summer of 2020.
How to implement Usual?
Analysis of Usual’s working mechanismUsual mainly consists of five core tokens: stable currency USD0, LST token USD0++, governance token USUAL, pledged governance token USUALx and contributor token USUAL*.
USD0: USD0 is Usual’s stable currency. Users can exchange USD0 through USDC or USYC at a rate of 1:1.
USD0++: LST tokens generated by USD0++-style USD0 pledge. Holding USD0++ can get USUAL token incentives.
USUAL: USUAL is Usual’s governance token.
USUALx: USUALx can be obtained by staking USUAL. Users holding USUALx can activate governance rights and obtain USUAL rewards. USUALx can conduct voting governance of the Usual protocol, such as the source of collateral for future support.
USUAL*: USUAL* is the founding token of the Usual protocol. It is allocated to investors, contributors and consultants and is given different privileges from the USUA token.
The following figure is a schematic diagram of Usual's product and user processes:
This is described below.
Minting of USD0USD0 tokens can be minted in two ways through Usual:
Direct minting: obtained by depositing eligible RWA into the protocol at a 1:1 ratio, etc. Value USD0.
Indirect minting: Receive USD0 at a 1:1 ratio by depositing USDC into the protocol. In this method, a third party called a Collateral Provider (CP) provides the necessary RWA collateral, allowing users to obtain USD0 without directly holding RWA. At the beginning of the protocol launch, all orders below 100,000 USD0 will be redirected to secondary market liquidity.
The above figure takes USD0’s first collateral source USYC as an example. Currently, Usual’s first collateral comes from Hashnote’s USYC. USYC is the on-chain representative of Hashnote International Short Duration Yield Fund (SDYF). SDYF mainly invests in reverse repurchases and short-term US Treasury bonds.
USD0++USD0++ is the liquid pledge token (LST) of USD0. It is a composable token that represents staked USD0 and functions similarlyin a mobile savings account. For every USD0 staked, Usual mints new USUAL tokens and distributes them to users as rewards.
The pledge period of USD0++ is 4 years. Users can cancel the pledge in advance at any time or sell USD0++ on the secondary market at the current price. Users who cancel their pledge early will need to destroy their accumulated USUAL earnings. A portion of the destroyed USUAL will be distributed to USUALx holders.
USD0++ has two parts of income: 1. USUAL token incentive, USD0++ holders can receive USUAL token income daily; 2. Basic interest guarantee, USD0++ holders can get at least the equivalent of USD0 mortgage Product income (risk-free income). But users must lock their USD0++ for a specified period of time. At the end of this period, users can choose to claim their rewards in the form of USUAL tokens or USD0 in risk-free earnings.
USUALUSUAL serves as the main reward mechanism, incentive structure and governance tool. The core concept of its design is that USUAL tokens are actually minted as proof of income and are directly tied to the income of the protocol treasury. USUAL allocates daily and distributes it to different categories of participants.
USUALxUSUALx is the pledge form of USUAL. Holding USUALx can activate governance rights and obtain 10% of the total newly issued USUAL, thereby promoting USUAL currency holders' long-term participation in the Usual ecosystem. Users can unstake USUALx at any time, but they need to pay 10% of the unstaking amount.
USUAL*USUAL* is the founding token of the Usual protocol, allocated to investors, contributors, and advisors to fund the creation of the protocol, and is endowed with specific rights that are different from the USUAL token. But it has no liquidity.
USUAL* currency holders have two main permanent rights: 1. USUA token distribution rights: USUAL* currency holders are entitled to 10% of all USUAL tokens minted, and the remaining 90% assigned to the community. 2. Fee distribution rights: USUAL* holders will also receive one-third of all fees generated by USUALx staking withdrawal.
USUAL* holders are granted majority voting rights in the early stages of the protocol to ensure compliance with the roadmap and facilitate effective decision-making during the launch phase. Over time, governance will transition to a decentralized model centered on USUALx. However, this transition will not affect the permanent economic rights of USUAL* holders.
As can be seen from the above, USD0++, USUALx, and USUAL* are closely related to the issuance and emission distribution of USUAL.
Through the distribution of USUAL, users are not only encouraged to exchange USDC for USD0 and pledge it for USD0++, but alsoIncentive users will pledge USUAL tokens into USUALx, and also bind USUAL's team, VC and community interests in the long term by giving USUAL* a 10% USUAL incentive.
Exquisite USUAL token issuance and distribution mechanismUSUAL token issuance adopts a different strategy from other crypto projects, mainly in its token issuance and distribution mechanism.
Let’s talk about token issuance first. The maximum supply is 4 billion USUAL within 4 years. USUAL adopts a dynamic supply adjustment emission mechanism, and the emission rate is adjusted based on TVL growth denominated in USD0++ and interest rate changes in supporting USD0 assets, and a cap is set to prevent excessive issuance. As the supply of USD0++ increases, the minting rate decreases, which helps create scarcity and reward early participants.
Usual’s issuance model is designed to be deflationary, and the inflation rate of USUAL is lower than that of Bitcoin. The inflation rate is calibrated to stay below protocol revenue growth, ensuring that token issuance does not exceed the protocol’s economic expansion rate.
Let’s talk about distribution. The following figure shows the allocation of USUAL:
As mentioned in the previous section, USUAL*, as a special token model designed by the team and VC, passes two Permanent economic rights, insiders such as teams, VCs, consultants, etc. can obtain 10% of the USUAL issuance, and they are obtained simultaneously with the entire community within 4 years, and are locked in the first year. The remaining 90% is fully allocated to the Usual community.
The result of this design is that USUAL avoids becoming the widely criticized low-circulation high FDV VC token, ensuring the consistency of interests of the team, VC and community.
At the same time, USUAL token issuance is linked to protocol revenue, and its supply increases with the growth of protocol revenue. Therefore, unlike other DeFi project VCs and early adopters who quickly sell tokens, Usual’s token model incentivizes long-term holders.
Where do Usual’s super high returns come from?A major reason for USUAL's recent rapid development is its ultra-high returns.
On December 20, 2024, the APY of USD0++ reached 94%, and the APY of the pledged token USUALx of the governance token USUAL reached 2200%, and their corresponding APRs were 66% and 315% respectively. On December 19, 2024, the APY of USUALx was as high as 22,000%, and the corresponding annualized return APR was 544%.
Where does this high income come from?
Usual’s first collateral currently comes from Hashnote’s USYC. USYC is Hashnote International Short Income Fund Co., Ltd. (Hashnote International ShortThe on-chain representative of Duration Yield Fund (SDYF), SDYF mainly invests in reverse repos and short-term US Treasury bonds. According to Hashnote’s official website, in the past five months, USYC’s total revenue has been only 6.87%.
Obviously, the income from the underlying assets is not enough to support the ultra-high income of USD0++, USUALx and the related LP on Curve and the related LST on Pendle. The income mainly comes from the incentives of USUAL tokens.
Conclusion: Usual FlywheelStablecoins are a killer application for encryption. With the clarity of US regulations after Trump came to power, the prospects for the stablecoin market are broader. The stablecoin market in 2025 is likely to reach a trillion US dollars. .
According to Usual’s plan, Usual will also diversify USD0 assets in the future, and future collateral will come from other U.S. debt RWA projects such as BlackRock and Ondo. With the relaxation of U.S. regulations, U.S. bonds on the chain will surely develop on a large scale in 2025. According to data from the U.S. Treasury Department, the size of short-term U.S. debt exceeds $2 trillion. Usual’s RWA collateral market may be comparable to Tether in 2025.
As can be seen from the above analysis, Usual has formed a Usual Flywheel:
Usual Stablecoin Market Expectations——>U The price of SUAL rises——>The yield is high——>A large amount of USD0 is minted and USUAL is pledged——>The protocol income increases, USUAL is locked and the minting decreases——>USUAL is scarce——>The price of USUAL rises——>The yield is high—— >Minting USD0 in large quantities and pledging USUAL——>Usual stablecoin market share increases.
The Usual flywheel is already spinning. Since USUAL was listed on Binance, the market value of its stablecoin USD0 has increased by nearly US$1 billion in less than one month and currently reaches US$1.38 billion.