Whole Foods and many other U.S. food and beverage companies are accelerating their deployment of Bitcoin payments and reserves
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2025-01-12 13:01 7,904
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Golden Finance reported that Israeli alternative protein company Steakholder Foods has approved the purchase of up to $1 million in Bitcoin, and CEO Arik Kaufman expressed optimism about the development prospects of cryptocurrency as an asset class. In addition, Santa Fe meat company Beck & Bulow supports online and offline Bitcoin payments, plans to convert 20% of its assets into Bitcoin and hold all Bitcoin income, while supporting employee 401(k) plans to invest in BTC.
Chipotle, Whole Foods, and Starbucks already support Bitcoin payments through third-party payment platforms like Flexa. Shareholders of Whole Foods parent company Amazon have proposed allocating at least 5% of their assets to Bitcoin, a proposal that will be considered at the 2025 annual shareholder meeting.