Image source: Generated by Unbounded AI

Tech Planet Exclusively learned that Douyin App has recently tested the AI ​​capabilities of connecting to Douyin App, and has opened two super portals for Douyin App. One is located in the short video interface, which is in the same vertical column as the functions such as likes, comments, and forwarding; the other portal is located in the message list of Douyin App.

It is reported that the core logic of this adjustment is to break the separation between AI products and traffic platforms. Previously, although Doubao App had functions such as dialogue, writing, and image generation, users had to jump out of Douyin, resulting in insufficient usage frequency and stickiness. After this opening, Douyin App can not only directly use the mature AI functions in Douyin, improve the AI ​​capabilities of Douyin's own products, and create an AI ecosystem, but will also introduce greater traffic to Douyin App.

A relevant person in charge of Douyin told Tech Planet that in the relevant ability tests, the main purpose is to provide users with richer AI services.

In addition, Tech Planet also exclusively learned that bytes there are multiple AI product business lines and services that are being increased, including Rubik's Cube Know, Jiyi, Xiaohe AI ​​Doctor, Youma, Flinco, etc., covering the C-end and B-end, involving information reading, medical care, programming, AI basic technology and other fields. A super AI product factory has been opened.

It is worth noting that before Douyin connected to the Doubao App, Tencent also carried out similar actions and achieved certain results.

Not long ago, Tencent's products, such as WeChat, were connected to the Tencent Yuanbao App. As Tencent’s core layout in the AI ​​field, Tencent Yuanbao App has been making frequent moves recently. From fully accessing the DeepSeek model to launching Hunyuan TurboS, supporting multi-modal analysis, to realizing WeChat search integration, Tencent Yuanbao has completed several key updates in just a few weeks. Especially in terms of AI search function, Tencent has achieved strong support for user traffic through WeChat, a super portal.

On the evening of March 3, Tencent's AI assistant "Tencent Yuanbao" ranked above DeepSeek on the Apple App Store free app download ranking in China, rising to first, and ByteDance's Doubao ranked fourth.

Whether it is Douyin connecting to Doubao App or Tencent's access to Tencent Yuanbao App, it reflects the importance of Internet manufacturers in the application of AI technology in the content ecosystem and the fierce competition for user traffic and usage time.

Tik Tok and Doubao are connected

AI applications are becoming a must-fight place for military strategists. Tencent Yuanbao topped the ranking of free app downloads in the country Apple App Store, which is undoubtedly a loud signal flare, announcing that the competition for AI applications in major factories has entered the era of ecological collaboration.

Tencent has nearly 1.4 billion monthly active users with the help of the super entrance of the WeChat ecosystem.The traffic pool has become a fertile ground for the growth of Tencent Yuanbao App, realizing the "entry-function-dissemination" closed-loop mode operation, demonstrating the great power of ecological resource integration.

This time, ByteDance is also ready to try to connect with its two ace products - Douyin and Doubao, and join forces in depth to open up a path of AI ecosystem collaboration.

From the perspective of user experience, Douyin needs an AI product like Doubao.

Tech Planet discovered that the bean bag entrance in the test is located in the Douyin short video interface and message list.

Picture Note: The left is the bean bun in the Douyin message list, and the right is the bean bun entrance located in the Douyin short video interface.

One of which, the bean bag entrance in the short video interface is more worthy of attention. Because the entrance is located on the right side of the short video interface, it is in the same vertical column as core functions such as avatar, likes, comments, and forwarding, giving a considerable traffic bit, giving AI a deeper binding to content.

From the product logic, this can meet the immediate needs of user knowledge acquisition and strengthen information relevance.

As we all know, the Douyin platform has hundreds of millions of views of videos every day, and users often have many questions when watching various short videos. For example, when watching short videos of tourist scenery, you may be curious about the historical, cultural and geographical characteristics of the shooting location; when watching popular science and technology videos, you may want to further understand the relevant scientific and technological principles. In the past, users had to switch to other knowledge applications before they could query.

Now, with Douyin testing the AI ​​capabilities of accessing Doubao, if users are curious or question about the things, knowledge, etc. that appear in the video, users can get answers instantly without jumping to satisfy their desire for knowledge.

For example, Tech planet saw a video about the explanation of green dates and apple dates, but if you want to further understand the differences and related information of the two, you can ask questions through the bean buns in Douyin to get detailed answers.

Doubao, located in the message list, enriches the user's interaction form on the Douyin platform, expands the platform from simple video browsing and social chat to intelligent interaction, increasing the stickiness between users and the platform, and making it easier for users to seek help from Doubao at any time when encountering problems during the communication process, so that communication is smoother and more efficient.

For creators, Doubao in Douyin has become a right-hand assistant. When creators conceive video scripts, they can quickly generate creative copy with the help of Doubao, and can also use their image generation function to output video covers or materials, greatly improving creative efficiency and content quality, and injecting new vitality into the Douyin content ecosystem.

Overall, Douyin’s key measure to connect to Doubao has created a super traffic entrance for Doubao. In this way, Doubao can quickly reach a large number of users and integrate AI services into users' daily content consumption and social interaction scenarios.

From the perspective of commercial value, the connection between Douyin and Doubao will also increase user time and traffic. By connecting to Douyin’s two core interfaces,It can improve user experience and stickiness, enable users to stay on the Douyin platform for longer, attract more users to use, and thus increase platform traffic. More traffic means higher commercial value, laying the foundation for the platform's advertising, e-commerce and other commercial activities.

In addition, Doubao's access provides the possibility for Douyin to explore new commercial monetization models. For example, based on intelligent recommendations of Doubao, we carry out knowledge payment and precise e-commerce recommendations and other businesses, expand business boundaries, and create more sources of income.

Build a "super AI product factory" and promote a number of AI products and businesses. A technical director of Byte told Tech Planet, "In the end, the big model competition will still fall into product applications. Only through products can the value of the model be passed on to users and the connection between technology and market is achieved. At present, this time has come." Tech Planet learned that since the second half of last year, many business departments are busy increasing the construction of AI capabilities, and are involved in multiple fields such as information, medical care, network services, and basic AI technologies, trying to build a "super App factory" in the AI ​​era.

One of which is the "Rude Cube Know" which focuses on AI information apps. This product was developed by the Doubao team and was developed in September last year and has not yet been launched.

The background of product creation is that at the moment of information explosion, there are many information products, but there are relatively few that can accurately and efficiently meet user needs. "Rude Cube Knows" uses AI technology to deeply explore and intelligently screen massive information.

In addition, users of traditional information platforms often face the problem of information overload, and many unrelated content interferes with effective information acquisition. "Rude Cube Knows" can accurately push truly interested and valuable information to users based on user browsing history, interest preferences, search records and other multi-dimensional data, greatly improving the efficiency of information acquisition.

Picture Note: Rubik's Cube Knows App Promotion Page.

There is also a business called Flinco, whose Chinese name has not yet been determined, or it is named "Flying", which changes the traditional construction model of office and park networks through innovation. It is reported that Flinco is a standard service and supports a subscription-based payment model. It cooperates with GenAI-based operation and maintenance capabilities to simplify the complexity of network construction and operation and maintenance, improve the flexibility and flexibility of network use, and at the same time reduce IT costs, helping network construction and operation and maintenance to better adapt to the rapid development and changes of customer business.

In addition, ByteDance's medical business Xiaohe Health has also begun to transform into AI and create a "Xiaohe AI ​​Doctor" big model product. Tech Planet learned that Xiaohe AI ​​Doctor is a medical and health AI big model product, providing 24-hour free real-time and professional health consultation services. It has quietly launched the same name service on the Douyin App.

In addition to the above products and businesses, Byte also has a number of projects waiting to be launched,It includes an AI tool product "Jiyi" and an AI programming product "Youma".

Compared with other Internet manufacturers, it can be said that Byte shows strong ambitions and strength in this round of AI competition, and the strategic layout of building a "super AI product factory" has gradually been revealed. Through the layout of AI products and businesses in multiple fields, a diversified and all-round AI ecosystem has been built.

What is the chance of winning in the AI ​​chess game of bytes?

In the battlefield filled with smoke from AI applications, every move of ByteDance has attracted much attention.

Tencent took the lead in the domestic Apple App Store free app download rankings with the collaboration between WeChat and Yuanbao, and then ByteDance also made corresponding adjustments.

On the one hand, accelerate the organizational structure adjustment of the big model team. Wu Yonghui, former vice president of Google DeepMind, joined Byte and served as the head of basic research of Seed in the big model team. Wu Yonghui is mainly responsible for the exploration of basic research in AI, focusing on basic research, and Zhu Wenjia is mainly responsible for model application-related work, focusing on model application. Both of them are in the Seed department and report to Byte CEO Liang Rubo. On the other hand, Douyin is used to connect Doubao as the pioneer and layout AI products on multiple lines, trying to build a "super AI product factory".

Despite many adjustments, Byte's competitors have also made great moves recently. For example, Alibaba issued an announcement stating that it plans to invest at least 380 billion yuan in the next three years, in three areas: infrastructure construction of AI and cloud computing, AI basic model platform, AI native applications, and AI transformation and upgrading of existing businesses.

In addition, Apple has reached a cooperation with Alibaba Group to jointly develop artificial intelligence functions for Chinese iPhone users. Apple's AI service "Apple Intelligence" will integrate the image search, text rewriting and other capabilities of Tongyi Qianwen's big model.

Another big company, Baidu, plans to invest the released funds in its cloud and AI infrastructure after acquiring YY Live.

There are no bystanders in this AI battle. In addition to the technology itself, the key to the outcome lies in the creation of the ecosystem.